'Hamilton' Launches Limited Partnership at Bloomingdale's

Alexander Hamilton may be sitting up in his grave, knowing that his entrepreneurial spirit lives on through the latest Broadway/retail collaboration launched between Bloomingdale's and the 16-time Tony Award nominated musical "Hamilton."

New memorabilia will be sold in dedicated pop-up shops in Bloomingdale's 59th Street, Beverly Center, North Michigan Avenue, Roosevelt Field, San Francisco, Santa Monica, SoHo, and www.bloomingdales.com beginning June 1 through July 31.

Bloomingdale's 59th Street will also feature "Hamilton" with two displays in the iconic Lexington Avenue windows. The "Hamilton" inspired visuals will feature a stage display, footage from the show, as well as "Hamilton" memorabilia sold in the pop-up shops.

Creative Goods Merchandise is proud to be a part of bringing the exclusive merchandise of "Hamilton" from Broadway to Bloomingdale's in the first partnership of this kind. A leader in live entertainment merchandising, Creative Goods has built brands online and in theaters through artful product marketing since 2008.

Founder and president Peter Milano partners closely with clients to develop, design, produce and market custom product lines that speak to audiences and evolve with each show, going beyond memorabilia to extend marketing reach. Creative Goods has worked with more than 75 theatrical brands, with 32 currently live, including "Hamilton," Blue Man Group, "Chicago," "Bright Star," "Something Rotten," "Finding Neverland," "Waitress" and the upcoming revival of "Cats."

"We are thrilled to continue offering our customers a piece of the groundbreaking musical 'Hamilton' in expanded doors," said Anne Keating, senior vice president of public relations, special events, and corporate philanthropy at Bloomingdale's. "Bloomingdale's seeks relevant, of-the-moment partnerships to excite our consumers and there is nothing more electrifying right now in pop culture than 'Hamilton.'"