July 17, 2009

Air New Zealand Lets iPhone Owners "Experience London Like a Local"

Jason Salzenstein READ TIME: 2 MIN.

Air New Zealand has made it possible for travelers to Experience London like a local with their new iPhone app. London. Spot-On is a free download to help travelers find the top local spots "for a purchase or a pint." The new app offers an in-pocket extension of Air New Zealand's renowned Inflight Concierge service (highly recommended by EDGE Travel Editor Jason Salzenstein), providing one-touch access to resources such as travel deals, tube maps, hand-picked recommendations and can't-miss events and tourist sites.

"Air New Zealand has always set the standard for air travel, providing our customers with seamless service that extends far beyond the onboard experience," said Roger Poulton, Air New Zealand vice president - the Americas. "Our world-first Inflight Concierge service is a key example of how we've improved the travel experience, and now passengers can take this expertise directly from the plane to their pocket."

London. Spot-On provides on-demand, one-touch access to all of the benefits of Air New Zealand's Inflight Concierges, from practical assistance with airline processes and travel arrangements, to insider recommendations on local secrets.

Features include

  • Personally-recommended places to eat, shop, relax and experience
  • One-touch access to query Air New Zealand Concierge staff
  • Hand-picked Activities sorted by genre, source and proximity
  • Interactive Tube Map
  • London Taxi numbers pre-programmed
  • Eavesdrop on local Twitter chatter
  • Plan a trip offline, while roaming, or even at 30,000ft in 'plane mode'. Sync feature enables download of the latest local activities directly to your iPhone or iTouch
  • Automatically awaits Wi-FI connection prior to downloading updates, saving on international data roaming fees
  • Direct access to air fares and special Air New Zealand offers and promotions

    London. Spot-On? is available as a free download from iTunes at www.itunes.com

    Air New Zealand flies daily from Los Angeles to London with roundtrip fares starting at $599 (USD).

    by Jason Salzenstein

    Twitter :: JasonSalz

    Jason Salzenstein is a writer and editor; design, image, and marketing consultant; and professional shopper. His work has appeared in numerous national and international publications and he has clients around the world. For more information :: www.JasonSalzenstein.com

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