The Sex is in the Heel
Broadway’s mega-hit "Kinky Boots" has inspired a new, limited edition line of shoes and boots that will be available this holiday season. This year’s Tony Award-winning Best Musical is partnering with fashion designer and social activist, Kenneth Cole. Scheduled to be available in stores this holiday season, 100 percent of net profits from the sale of the shoes will be donated to AWEARNESS, The Kenneth Cole Foundation in support of the Human Rights Campaign (HRC).
"Being the son of a women’s shoe factory owner, ’Kinky Boots’ resonated with me on so many different levels," said Kenneth Cole. "It was such an inspiring story, I couldn’t pass up the opportunity to collaborate on a shoe collection that makes people look good, and do good by raising funds for HRC."
The collection will feature three styles, inspired by the boots in the show (originally designed by Tony Award nominee Gregg Barnes): a red patent leather peep-toe pump, also available in different colors (and featured in the show’s opening number), as well as two versions of a knee-high boot: one in black and white leopard, and one in black, both with red zipper detailing, and a red patent leather insole and heel. All three styles will feature a "Kinky Boots by Kenneth Cole" logo embossed on the sole.
The show’s plot follows Charlie Price, who has suddenly inherited his father’s shoe factory, which is on the verge of bankruptcy. Trying to live up to his father’s legacy and save his family business, Charlie finds inspiration in the form of Lola. A fabulous entertainer in need of some sturdy stilettos, Lola turns out to be the one person who can help Charlie become the man he’s meant to be.
"We’re so thrilled to be partnering with Kenneth Cole on their Kinky Boots inspired creations," producers Daryl Roth and Hal Luftig said about the partnership. "With Kenneth Cole’s commitment to human rights and our show’s message of love and acceptance, this really is the perfect pair!"
The Kinky Boots Collection will retail from $150-$400 and will be sold at Kenneth Cole stores, Kennethcole.com, as well as select department stores. Additionally, a 20 percent shopping discount will be extended to any customer presenting a Kinky Boots ticket stub at Kenneth Cole stores nationwide.
In conjunction with the partnership, a designated area in front of the Al Hirschfeld Theatre (302 West 45th Street) will encourage passersby to try and win a pair of "Kinky Boots "tickets by following @kennethcoleprd and @kinkybootsbway and Instagraming a photo of their "kinky" shoes using #KCKinkyboots.
With a Tony Award-winning score by pop icon Cyndi Lauper, a book by four-time Tony Award-winner Harvey Fierstein, and direction and choreography by two-time Tony Award-winner Jerry Mitchell, "Kinky Boots" opened on Broadway on April 4, 2013 at the Al Hirschfeld Theatre (302 West 45th St), where it continues to play to standing-room-only crowds.