Taking a Note From Spotify, Grindr Shares its Grindr Unwrapped

Sunday December 20, 2020

Taking a Note From Spotify, Grindr Shares its Grindr Unwrapped

Earlier this month, Spotify unleashed its Wrapped feature, allowing users to see and share their top listed to songs and artists of 2020. Grindr is taking note and, in a recent blog post, shared its Grindr Unwrapped — a breakdown of a number of trends amongst its users, including most-used emojis in profiles, which country has the most tops and bottoms, top songs in profiles, and much more.

In the post, Grindr writes:

We're giving our users a little something extra to open this holiday season with Grindr Unwrapped, an informal stats report that sheds some light on the year in Grindr activity. If you couldn't already tell from the name, we were inspired by Spotify's annual Spotify Wrapped, which we look forward to every December even though it tells many of us here at Grindr HQ the same thing year after year ("your music taste is...gay"). And since imitation is the sincerest form of flattery, we decided to throw our hat in the ring in 2020 with a look at sex & dating trends among the nearly 13 million gay, bi, trans & queer folks who use our app each month.

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This data only represents a subsection of our users (not all Grindr users include this information on their profiles), and Grindr itself only represents a subsection of the global queer community. So it's important to note that this is not meant as a comprehensive or scientific report on global queer sex & dating behaviors. Instead, it's meant as a fun and informal way to help our users get to know each other better, serve as an ice-breaker for conversations in the app, and provide some insights into Grindr activity trends from the year.

It was a year unlike any other, and many of the usual ways people enjoy Grindr—in-person dates, hookups, tennis (yes, some of us use Grindr to find tennis partners)—were off the table in 2020 due to COVID-19. But that doesn't mean people weren't still connecting. This snapshot of activity shows that even in a year of quarantine and isolation, people still found ways to express themselves and connect safely from home.

The post then has a number of graphics that depict the app's data, like which country has the most tops, how many photos users sent, which day of the week was most active, and much more.

Click here to check out the full Grindr post.

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